PUSH UX 2025

Design is dead? Not here.

Join 700 UX & Product Designers
in the heart of Europe

23–24 October

Live in Munich

Explore

Product Design & UX Practice, Experience Economics, Shifting Careers, Practical AI, Design Impact, and Trends & Innovation. Discover the program →

Connect

with experienced Product Designers, UX Professionals, Researchers, User Minded Product Managers, and Creative Developers—from expert ICs to seasoned Leaders.

Be part of the largest international UX conference in central Europe.

Going strong since 2012.

“Real value, professionalism and authentic peer exchange, that’s my summary of PUSH.”

Clara • 2024 guest • via LinkedIn

“Ever felt like your brain has been rewired after two days of pure UX magic?”

Andreas • 2024 guest • via LinkedIn

“I’ve not experienced an event as intense and important as PUSH UX in almost 20 years!”

Thomas • 2024 guest • via LinkedIn

Program sneak peek

2 Conference Days • 14 Keynote Talks • 28 Breakout Sessions • 1 Workshop Day

Mark Leiser
AI, UX, Dark Patterns, and the Lawless Frontier
Mark Leiser
Digital Law Expert
DigiData Consulting
Focus Talk
Aswin Ranganathan
Beyond the Hype: Practical AI for Teams
Aswin Ranganathan
Design Manager
Delivery Hero
Focus Talk
Ray Ho
Craft & Clout: Identity Between Design and Product
Ray Ho
VP Product & Design
Back Market
Focus Talk
Stan Reimgen
Design for Impact
Stan Reimgen
Co-Founder
Big. A Design Studio for Impact
Focus Talk
Anna Nerz
Design Like a Chameleon: Adapting Experiences Across Contexts
Anna Nerz
Experience Design Director
Ex EF Education First
Focus Talk
Jessa Parette
Designing Design Teams
Jessa Parette
Senior Director of UX
Yum!, Ex-Capital One
Focus Talk
Simone Rebaudengo
Of futures, products and burritos
Simone Rebaudengo
Creative Director
OIO studio
Deep Dive Talk
Catt Small
Grow, Influence, and Lead as an Individual Contributor
Catt Small
Staff Product Designer
Ex Asana • Etsy • SoundCloud
Focus Talk
Reem Alwahabi
How To Design Experiences When AI Is Your User
Reem Alwahabi
Senior Design Manager
DeepL
Focus Talk
Rachel Rosenson
Instinct, Insight, and Imagination
Rachel Rosenson
Head of Design
Zalando
Focus Talk
Taras Bakusevych
The Fluid Interface: Mastering Hyper-Personalisation in the AI Era
Taras Bakusevych
Principal UX Designer
Windmill Digital
Focus Talk
Ola Helland
The Secret Ingredient In Useless Research
Ola Helland
Design Director
Laerdal Medical
Focus Talk
Ana Burciu Raz Burciu
Win with PLG: Self-Serve Experiences for B2B Products
Ana Burciu + Raz Burciu
Product Strategy Consultant / Product Design, Growth & Strategy Expert
Just Mad
Deep Dive Talk
Sarika Goel
Designing for the Worst Day of Your Customer’s Life
Sarika Goel
Senior Digital Designer
Ford Motor Co.
Focus Talk
Vitaly Friedman
Design Patterns For AI Products
Vitaly Friedman
Founder & Creative Lead
Smashing Magazine
Focus Talk

Discover all speakers, breakout hosts, and session details:

Themes that define 2025

What matters today and how we shape our future

Theme #1

Career Compass

Theme #2

Experience Economics

Theme #3

Design Impact

Theme #4

Practical GenAI

Theme #5

Present Futures

Explore the themes and program in detail:

The conference location

PUSH UX stage and audience

A venue with character

The Alte Kongresshalle ("old convention hall") in Munich has been the home of PUSH UX for over a decade now. What once was the center of the 1960s trade fair grounds has become the charming historic backdrop to PUSH UX.

Alte Kongresshalle
Am Bavariapark 14
80339 Munich

The U4 and U5 subway lines connect straight to the central station and city center. The stop Schwanthalerhöhe is less than a 5 minute walk from the venue. Street parking and paid parking garages are available.

Many great reasons to join

12 years and counting

PUSH is active since 2012 and run by an engaged group of practising designers. We truly care about the advancement of the digital interactive field we ourselves are part of.

In addition to our decade of experience, we grow through responding to feedback. This way we can improve what’s great, push things forward every year and add new valuable details. For example, you can explore a whole new range of interactive sessions that we’ve given a dedicated time slot in the program since 2019, after the first small versions like the Lean Coffee discussions or the Failure Slam were so well received during the breaks of our past editions.

Audience close-up
Panel discussion on stage

Where world-class feels like friends & family

We love the feedback we get about our friends and family atmosphere paired with high-quality content. Professional exchange can be relaxed, and we integrate that principle everywhere.

In the same spirit, our single track program means that you can focus on enjoying a well put together narrative without constantly choosing, moving and missing out.

We care about the curation as well as the experience and invest a lot of time in getting it right. You will feel that in every moment and every detail.

Experience a rich mix of talks, networking, and interactive breakout sessions

Design is a practice. So at PUSH you can get hands-on in between inspiring talks on stage.

Join one of our many breakout sessions each day where hosts from around the world share best-practice tips, discuss novel ideas and share their frameworks and workflows.

Breakout session in progress

Our Partners in 2025

Media Partners